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Only a few hours remain in March and there has been so much happening in the beauty industry this month.

The debut of Gwen StefaniFrom GWVE’s new makeup collection to new products from cult favorite brands such as Murad, Sol de Janiero and Murad, September is turning out to be a costly month for skincare and makeup lovers. You should still treat yourself on Friday!

Whether you’re looking for an incredible-smelling cream that will firm your skin in time for summer or an ultra-hydrating serum, or perhaps, a new foundation and makeup tools to add to your everyday routine, we rounded up this month’s best launches (so far) below.