Anderson Cooper Posed as His Mom’s Social Media Assistant

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It turns out that there is another side to Anderson CooperThe world didn’t know about’s career. During an appearance Late Night with Seth Meyers on Tuesday, Oct. 26, the famed  journalist revealed that he moonlighted as his mother Gloria VanderbiltBefore her death in 2019,’s social media manager was ‘

When the Anderson Cooper 360 host realized that the then 91-year-old—who had been a model, an author and, most famously, a jeans designer— was becoming a bit depressed, he suggested starting an Instagram account to encourage her to get back to working on and selling her art.

Gloria agreed. She said the platform was like magic and Anderson was assigned a special task.

“I got her on Instagram and made an account for her artwork and she was like ‘Who’s going to deal with the customers,'” he said. 

“And there wasn’t really anyone to deal with the customers and I was like ‘I know what you’re doing. I’ll do it.

Gloria’s brilliant idea of keeping her son’s identity a secret came to Gloria.