Why Curly Girls Everywhere Love Tracee Ellis Ross’s Pattern Haircare

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The truth is curly-haired girls understand that it’s not enough to just be able to use Any hair product. Use curl-supporting shampoos and conditioners. Emmy Award nominee Tracee Ellis Ross started her brand Pattern specifically to cater to “the curliest, coiliest and tightest of hair textures.”

Pattern offers everything you will need to care for your curls. Check out some of our must-have items from Pattern that are available at Ulta, Sephora, and Amazon.